Terms of Service

Your account

You need a verified email address to use Wrapt. You are responsible for keeping your password secure and for activity under your account. Tell us promptly if you believe it has been compromised.

One person per account. Do not share credentials.

What you put into Wrapt

You keep ownership of everything you add. You grant us only the permission needed to operate the service: to store your content, and to transmit relevant parts to the providers listed in the Privacy Policy in order to generate suggestions and send email.

Only record what you should

Most of what you store describes other people. Record only what they would be comfortable with you writing down, and avoid sensitive categories such as health, religion, politics or sexuality.

Only upload images you have the right to use

The AI import accepts screenshots and photographs. By uploading, you confirm you have the right to do so and that the people shown would not object. Do not upload images of people who have asked you not to, or images obtained without permission.

Nothing illegal or abusive

Do not use Wrapt to harass, stalk, profile or build dossiers on anyone, or for anything unlawful. This is the line we will enforce most readily.

AI-generated suggestions

Every gift idea in Wrapt is generated by an AI model (currently Anthropic's Claude). Nothing is reviewed by a person before you see it, and no idea is an endorsement, a recommendation, or a statement that a product is suitable, safe, in stock, or correctly priced.

AI models get things wrong with complete confidence. Suggestions can describe products that do not exist, attach the wrong price, link to the wrong item, or misjudge the person entirely. Treat them as a starting point and check the details on the retailer's own page before buying.

To be explicit about what the AI is doing: it reads the profile you wrote about a person and produces ideas from it. It does not know that person, has no independent information about them, and is not testing or comparing products.

Prices and availability come from third-party search results and may be stale. We are not the seller; any purchase is between you and the retailer, on their terms.

Affiliate links and paid placement

Wrapt participates in the Amazon Associates Program. Some product links carry an affiliate tag, and we earn a commission when you buy through them, at no additional cost to you. As an Amazon Associate we earn from qualifying purchases.

Some suggestions are promoted products, meaning a commercial arrangement exists for them to be eligible to appear. These carry a "Promoted" badge wherever they are shown, and there is a disclosure on the gifts tab where they surface.

What paid placement does not do: it does not change the ideas the AI generates for a person. Promoted items are matched against a profile and mixed into the list; they are not substituted for better-fitting suggestions, and no retailer pays to influence the AI's reasoning.

Responsibility for what you upload

You are responsible for the content you put into Wrapt — the notes you write, the profiles you build, and the images you upload. We do not review it before it is stored, and we do not verify that you had permission to record or upload any of it.

You warrant that you have the right to upload it

By adding content you confirm you own it or are permitted to use it, that uploading it does not infringe anyone's copyright, privacy or publicity rights, and that any person shown in a photograph would not object.

You indemnify us for claims arising from it

If someone brings a claim against us because of content you added — a person objecting to a profile about them, a copyright holder objecting to an image — you agree to cover the resulting costs and damages, to the extent permitted by law.

We can remove content and we can decline to

We may remove content or suspend an account where we believe these terms have been breached, but we are under no general obligation to monitor, and not removing something is not an endorsement of it.

Reporting content

To report content you believe infringes your rights or should not be stored about you, email hello@wrapt-app.com with enough detail to identify it. For copyright specifically, include the material you say is infringed, where it appears, your contact details, and a statement that you have a good-faith belief the use is unauthorised. We will act on valid notices promptly.

Availability

Wrapt is provided as-is, without warranty of any kind. We do not promise it will be uninterrupted, error-free, or that reminder emails will always arrive on time. Do not rely on it as your only reminder for something that matters.

We may change, suspend or discontinue features. Where a change materially reduces what the service does, we will give reasonable notice.

Limitation of liability

To the fullest extent permitted by law, Wrapt is not liable for indirect or consequential losses, or for a missed occasion, an unsuitable gift, or a purchase made on the strength of a suggestion.

TODO before launch: have a qualified lawyer review this section, set a liability cap, and confirm it is enforceable in the operating jurisdiction.

Ending things

You can stop using Wrapt at any time and request deletion of your account and its contents by emailing hello@wrapt-app.com.

We may suspend or close an account that breaches these terms, particularly the acceptable-use section above. Where circumstances allow, we will explain why first.

Disputes, arbitration and class action waiver

PLEASE READ THIS SECTION CAREFULLY. It affects how disputes between you and Wrapt are resolved, and it limits your ability to bring a claim in court or as part of a class action.

If something goes wrong, contact us first at hello@wrapt-app.com. Most problems are resolved this way, and we ask that you give us 30 days to try before starting a formal process.

If that does not resolve it, you and Wrapt agree that any dispute arising from these terms or your use of the service will be settled by binding individual arbitration rather than in court, except that either of us may bring a claim in small claims court where it qualifies.

You and Wrapt each waive the right to a jury trial and the right to participate in a class, collective or representative action. Claims must be brought individually. An arbitrator may not consolidate more than one person's claims.

You can opt out of this arbitration agreement. Email hello@wrapt-app.com with the subject line "Arbitration opt-out" within 30 days of first accepting these terms, and it will not apply to you. Opting out does not affect anything else in this agreement, and we will not treat you differently for doing so.

This section does not apply where the law says it cannot. In particular, consumers in the EU and UK retain the right to bring proceedings in their local courts, and nothing here removes a right that cannot legally be waived.

TODO before launch: a lawyer must review this section. An arbitration clause that is not drafted and presented correctly can be unenforceable in whole or in part, and the arbitration provider, rules, venue, fee allocation and the enforceability of the class waiver all need to be specified for the operating jurisdiction.

Changes and governing law

We will revise these terms as the service develops and update the date above. Continuing to use Wrapt after a change means accepting the revised terms.

TODO before launch: state the governing law and venue for disputes once the operating entity and jurisdiction are settled.

Questions: hello@wrapt-app.com.